Associations Challenging Crypto Ads Ban to Proceed with Lawsuit

Facebook’s recent decision to partially lift the ban on crypto ads will not stop a planned legal action against the measure. Crypto associations and businesses from several countries announced earlier this year their intentions to sue internet giants imposing such restrictions. The claimants want to proceed with filing the lawsuit, despite the policy update.

Class Action Against Giants Will Be Filed

The class action lawsuit against a number of international IT-corporations will be filed in court, despite the change in the advertising policy of Facebook, confirmed Yuri Pripachkin, president of the Russian Association of Cryptocurrencies and Blockchain (RACIB). His organization, along with counterparts from other countries in Europe and Asia, accuse companies like Facebook and Google of banning the ads of cryptocurrencies and ICOs as part of a cartel agreement. Approached by Russian media, Pripachkin said:

We will continue [preparing the lawsuit] since they did not cancel the restriction on ICOs. We’ll press on to the end. We will slightly correct our legal position.

On Tuesday, Facebook announced its decision to allow some crypto ads from pre-approved advertisers, as reported. Product Management Director, Rob Leathern, posted the updates to the company’s “prohibited financial products and services policy”, stating that the changes will come into force on June 26. However, he also noted that Facebook will continue to prevent ads promoting coin offerings.

In March, the Eurasian Blockchain Association (EBA), of which RACIB is a cofounder, announced intentions to challenge in court the restrictions imposed by companies like Facebook, Google, and Twitter. The move was initially supported by the other two founding members of EBA, the Korea Venture Business Association (KOVA) and the Chinese Association of Cryptocurrency Investors (LBTC).

In April, representatives of crypto communities in Switzerland, Kazakhstan, and Armenia joined the effort. The plan is to file the lawsuit in a U.S. jurisdiction – New York and Wyoming were mentioned. The legal costs are to be covered by voluntary donations…

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